Today's guest, Leonard Kim, is managing partner of InfluenceTree. At InfluenceTree, Leonard and his team teach people how to position their brands, get featured in publications and grow their social media following.
Leonard is recognized by Inc. Magazine as a Top Digital Marketer and Top Youth Marketer, and by Red Letter Resumes as a Top Personal Branding Expert.
He went from being almost homeless to becoming a personal branding expert whose content has been read over 10 million times. He has amassed a social media following of well over 250,000 people. He’s been featured in too many publications to name, so there's a Wikipedia page about him.
We're going to learn Leonard's powerful story about struggle and success, useful and actionable tips for becoming a social media expert, and how a strategy can help overcome both fear and the noise on social media.
You can also access this episode at http://goandgrowpodcast.com/060
Today's guest, Larry Kim, is Founder and Chief Technology Officer of WordStream, a marketing software company managing over a half-billion dollars in annual ad spend for over ten thousand customers, and he shares marketing insights to over a million visitors every month at his WordStream Blog.
Larry also developed free tools for Facebook ads & AdWords used by over a million marketers worldwide; is a leading contributor to Inc. Magazine and Search Engine Land; keynoted dozens of marketing events; was named "Most Influential PPC Expert" for 2015, 2014 and 2013 by PPC Hero; and won the 2015 Top Search Marketer of the Year awards from both the US Search Awards & Search Engine Land.
We're going to learn how Larry validated WordStream, how he built an offer that gets new customers in the door, and how an expert approaches content marketing.
You can also access this episode at http://goandgrowpodcast.com/059
Today's guest, Allen Gannett, is a leader in the science of marketing and creativity, and a sought-after investor in innovative technology companies. He is the Founder and CEO of TrackMaven; a General Partner at Acceleprise Ventures; and he is a frequent writer on creativity, leadership, and marketing with his work appearing in Fast Company, The Washington Post, The Next Web, and more.
TrackMaven is a marketing data and intelligence platform used by some of the world’s biggest brands, including General Electric, Microsoft, Marriott, Fidelity, and other Fortune 500 companies. Acceleprise Ventures is an early-stage fund that invests in emerging software companies. Through Acceleprise and his personal investments, Allen has invested in nearly fifty startups ranging from language learning disruptors to next-generation artificial intelligence technologies. Gannett has also been honored as a Forbes “30 under 30,” a World Economic Forum “Global Shaper,” a Washingtonian “Tech Titan,” and an Ernst and Young “Entrepreneur of the Year” Finalist.
We're going to learn about content marketing and analytics, why marketing is looking less and less like a funnel, and how Allen developed growth strategies for his startup.
You can also access this episode at http://goandgrowpodcast.com/058
Today's guest, Callum Laing, has started, built, bought and sold half a dozen businesses in a range of industries across two continents. He is a partner in the Private Equity firm Unity-Group, co-founder and Director of The Marketing Group PLC, a Director of the Key Person of Influence program in Asia, and an author of two books.
Callum wrote Progressive Partnerships: The Future of Business, a widely acclaimed book identifying the evolution of business from competition to collaboration, and his new book is Agglomerate: From Idea to IPO in 12 months, which is co-authored with his business partner Jeremy Harbour.
We're going to learn about the concept of Agglomeration developed by Callum and his business partner Jeremy Harbour, how the first collaborative IPO launched by Unity-Group is achieving rapid growth, and how Callum envisions Agglomerations helping small businesses grow in the future.
You can also access this episode at http://goandgrowpodcast.com/057
Today's guest, Dana A. Oliver, recently retired from his position as Senior Director of Research & Development at Medtronic. With 30 years of experience and an impressive track record of revenue generation, Dana’s latest book Mantra Design is a must-read for every new product development professional aspiring to introduce premium priced, patent protected, market share leading products. He also has one previous book, Mantra Leadership.
Dana is now an independent consultant helping companies with his new organization Innovation Leadership. He is helping businesses grow by introducing the concept of Emotionally Intelligent Innovation Leadership, which emphasizes the value of individuals to a business' success.
We're going to learn the processes Dana used to help grow Medtronic's revenue from $100M to $2B, the value of emotionally intelligent leadership for business growth, and the best business mantras for entrepreneurs.
You can also access this episode at http://goandgrowpodcast.com/056