Today's guest, Scott Duffy, is an entrepreneur, business growth expert and Best-Selling Author of Launch!, a roadmap for building great companies.
He began his career working for best-selling author and speaker Tony Robbins and went on to work for several big media brands like CBS Sportsline, NBC Internet, and FOXSports.com. Next, he founded Smart Charter, an online booking tool for private aviation, which was acquired by Richard Branson’s Virgin Group.
Today, Scott’s mission is to help people live their dreams through entrepreneurship. He is currently the Founder and CEO of Content.Market and Special Project Editor of Launch @ Inc.com.
Scott tells us how to seize opportunity, how to turn a bad customer experience into a good business, and how to grow from failure.
You can also access this episode at http://goandgrowpodcast.com/038
Today's guest, Rick Rudman, is Chairman and CEO of Tracx, the leading social business cloud for building brands, driving new business and improving customer experience in the new social economy. While a lot of companies try to solve one problem related to social media, Tracx helps businesses with the full life cycle of social.
Prior to Tracx, Rick was the Chairman and CEO of Vocus, a leading provider of marketing and PR software. Rick founded Vocus in 1992 and, under his leadership, the company achieved over twenty years of 36% average annual growth, growing revenue from under $1M to over $180M, with over 1,500 employees in the US, Europe and Asia. Rick took the company public in 2005, and then sold Vocus to Cision for nearly half a billion dollars in 2014.
We're going to learn about balancing growth and profitability during the early stages of a business, when to seek out and spend venture capital, and how businesses are operating in the growing social media space and how Tracx fits in.
You can also access this episode at http://goandgrowpodcast.com/037
Today's guest, Jerod Morris, is VP of Marketing at Rainmaker Digital, which provides tools and training for content marketers and digital entrepreneurs. Rainmaker Digital is the company behind Copyblogger, StudioPress, Synthesis, Rainmaker FM, and the Rainmaker Platform.
In his role as VP of Marketing for Rainmaker Digital, Jerod creates educational content and digital products that help people develop and grow rewarding, profitable online businesses. The content Jerod creates includes The Showrunner Podcast (with Jonny Nastor) and The Digital Entrepreneur podcast (with Brian Clark). The products he has developed and marketed include the Rainmaker Platform, The Showrunner Podcasting Course, and Digital Commerce Academy. He is also the host of The Assembly Call, Podcast on the Brink, and Primility Primer.
We're going to learn how the experts at Rainmaker Digital create and market their own content; how to attract a committed audience and turn them into your own "unfair advantage" over competitors; and how podcasts fit into the modern content marketing strategy.
You can also access this episode at http://goandgrowpodcast.com/036
Today's guest, Christopher Gimmer, is Co-Founder & CEO of Snappa.io, the easiest graphic design tool you'll ever use. He's on a mission to help marketers and small business owners create amazing designs without the help of a graphic designer.
Less than a year after launch, Snappa.io has over 40,000 signups, ~7,000 active monthly users, and nearly 1,000 paying customers, and they still haven't received any funding.
We're going to learn how Christopher validated his product idea through customer evaluation, optimized the placement of a Snappa.io modal on StockSnap.io to generate more customers, and used tools like BuzzSumo & Ahrefs to target influencers.
You can also access this episode at http://goandgrowpodcast.com/035
Today's guest, Kristian Bouw, is co-Founder & CEO of NotionTheory, a startup that helps startups validate their businesses and acts as their personal tech team or “stand-in CTO.”
A developer, designer, and serial founder, Kristian has led the development and delivery of over 30 products to market. He frequently speaks on startup topics and is mentor to a host of companies.
Kristian tell us how to validate product ideas, why you need to ask for money to adequately validate a product, and how NotionTheory achieved early growth – without any traditional marketing – by turning their first customers into brand evangelists.
You can also access this episode at http://goandgrowpodcast.com/034.