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Go and Grow Podcast - learn how entrepreneurs, startup founders, and industry leaders launch and grow products and companies

The Go and Grow Podcast is where you’ll learn from inspiring entrepreneurs and industry leaders about how they launched their companies, products, and campaigns and the marketing and growth tactics they used to increase users, revenues and profits. In each episode, I'll interview entrepreneurs, startup founders, and industry leaders about how they came up with their business or product idea, what they did to get it off the ground, and the marketing and growth strategies they used to grow.
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Go and Grow Podcast - learn how entrepreneurs, startup founders, and industry leaders launch and grow products and companies
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Now displaying: 2016
Dec 7, 2016

This episode marks the end of Season One. We're going to take a break, and I want to talk about why.

I’ve been guilty of lacking focus and spreading myself too thin. I haven’t been making enough progress on what really is important to me in the business world: launching and growing a startup.

So I’ve decided to make some changes and focus more of my attention on that ONE thing, and, unfortunately, that means something has to give. I love speaking with startup founders and entrepreneurs, engaging with all of you, and working on the podcast – but, right now, I need to make that conscious effort to focus more of my time and energy on launching my startup.

Once that gets going, you’ll hear me back on the mic. I’ll continue to leverage this amazing medium to connect with and learn from other entrepreneurs, and I'll share that knowledge with you as well. 

If you’re listening right now, thank you so much for joining me. The ride’s not over; it’s just going to sit still for a little while so I can focus on my ultimate goal of launching and growing a startup – just like many of my guests have.

You can also access this episode at http://goandgrowpodcast.com/bonus003

 

Nov 30, 2016

Today's guest, Leonard Kim, is managing partner of InfluenceTree. At InfluenceTree, Leonard and his team teach people how to position their brands, get featured in publications and grow their social media following.

Leonard is recognized by Inc. Magazine as a Top Digital Marketer and Top Youth Marketer, and by Red Letter Resumes as a Top Personal Branding Expert.

He went from being almost homeless to becoming a personal branding expert whose content has been read over 10 million times. He has amassed a social media following of well over 250,000 people. He’s been featured in too many publications to name, so there's a Wikipedia page about him.

We're going to learn Leonard's powerful story about struggle and success, useful and actionable tips for becoming a social media expert, and how a strategy can help overcome both fear and the noise on social media.

You can also access this episode at http://goandgrowpodcast.com/060

Nov 22, 2016

Today's guest, Larry Kim, is Founder and Chief Technology Officer of WordStream, a marketing software company managing over a half-billion dollars in annual ad spend for over ten thousand customers, and he shares marketing insights to over a million visitors every month at his WordStream Blog.

Larry also developed free tools for Facebook ads & AdWords used by over a million marketers worldwide; is a leading contributor to Inc. Magazine and Search Engine Land; keynoted dozens of marketing events; was named "Most Influential PPC Expert" for 2015, 2014 and 2013 by PPC Hero; and won the 2015 Top Search Marketer of the Year awards from both the US Search Awards & Search Engine Land.

We're going to learn how Larry validated WordStream, how he built an offer that gets new customers in the door, and how an expert approaches content marketing.

You can also access this episode at http://goandgrowpodcast.com/059

Nov 16, 2016

Today's guest, Allen Gannett, is a leader in the science of marketing and creativity, and a sought-after investor in innovative technology companies. He is the Founder and CEO of TrackMaven; a General Partner at Acceleprise Ventures; and he is a frequent writer on creativity, leadership, and marketing with his work appearing in Fast Company, The Washington Post, The Next Web, and more.

TrackMaven is a marketing data and intelligence platform used by some of the world’s biggest brands, including General Electric, Microsoft, Marriott, Fidelity, and other Fortune 500 companies. Acceleprise Ventures is an early-stage fund that invests in emerging software companies. Through Acceleprise and his personal investments, Allen has invested in nearly fifty startups ranging from language learning disruptors to next-generation artificial intelligence technologies. Gannett has also been honored as a Forbes “30 under 30,” a World Economic Forum “Global Shaper,” a Washingtonian “Tech Titan,” and an Ernst and Young “Entrepreneur of the Year” Finalist.

We're going to learn about content marketing and analytics, why marketing is looking less and less like a funnel, and how Allen developed growth strategies for his startup.

You can also access this episode at http://goandgrowpodcast.com/058

Nov 9, 2016

Today's guest, Callum Laing, has started, built, bought and sold half a dozen businesses in a range of industries across two continents. He is a partner in the Private Equity firm Unity-Group, co-founder and Director of The Marketing Group PLC, a Director of the Key Person of Influence program in Asia, and an author of two books.

Callum wrote Progressive Partnerships: The Future of Business, a widely acclaimed book identifying the evolution of business from competition to collaboration, and his new book is Agglomerate: From Idea to IPO in 12 months, which is co-authored with his business partner Jeremy Harbour.

We're going to learn about the concept of Agglomeration developed by Callum and his business partner Jeremy Harbour, how the first collaborative IPO launched by Unity-Group is achieving rapid growth, and how Callum envisions Agglomerations helping small businesses grow in the future.

You can also access this episode at http://goandgrowpodcast.com/057

Nov 2, 2016

Today's guest, Dana A. Oliver, recently retired from his position as Senior Director of Research & Development at Medtronic. With 30 years of experience and an impressive track record of revenue generation, Dana’s latest book Mantra Design is a must-read for every new product development professional aspiring to introduce premium priced, patent protected, market share leading products. He also has one previous book, Mantra Leadership.

Dana is now an independent consultant helping companies with his new organization Innovation Leadership. He is helping businesses grow by introducing the concept of Emotionally Intelligent Innovation Leadership, which emphasizes the value of individuals to a business' success.

We're going to learn the processes Dana used to help grow Medtronic's revenue from $100M to $2B, the value of emotionally intelligent leadership for business growth, and the best business mantras for entrepreneurs.

You can also access this episode at http://goandgrowpodcast.com/056

Oct 26, 2016

Today's guest, Drew Massie, is Founder and CEO of AttorneyFone, which provides marketing and technology services for attorneys, and LeadGen Ventures, which helps startups with product development and go-to-market strategy for call generation and lead generation.

Drew is an experienced entrepreneurial technology and business development professional, and he has impressively managed to grow his businesses while raising a family.

We're going to learn how startups can take advantage of a pay-per-call advertising model, the processes that Drew goes through to grow new business ventures, and how he has been able to balance being a father and an entrepreneur.

You can also access this episode at http://goandgrowpodcast.com/055

Oct 19, 2016

Today's guest, Rachel Adams, is a Realtor, Author, Entrepreneur, Speaker, and Coach. In just 3 years, Rachel Adams made Wall Street Journal’s list of Top 1000 Realtors in the US. To the outside world, her "Facebook life" looked perfect, but her reality was a different story – until one conversation changed everything. She wrote a book and created a program called Lost to Found in 90 Days that is changing lives all over the world.

While real estate is in Rachel's blood, her greatest joy comes from encouraging others to lead their best life. This is why she launched Lost to Found in 90 Days, and this is why she often hosts Female Empowerment Masterminds geared towards "finding your power within." Rachel also recently launched Limited to Legendary, a 10-week course emphasizing how personal growth equals business success and how to leverage social media. Rachel has a special offer for the Go and Grow Audience. Go to lost2found90.com/free-previews to download the first three chapters of the book and one of the inspirational guidance videos.

We're going to learn how Rachel lives her life with authenticity and intention, how her courses help others live a more authentic and intentional life, and how she uses social media to build relationships that grow her business.

You can also access this episode at http://goandgrowpodcast.com/054

Oct 12, 2016

Today's guest, Aaron Janx, is an in-demand Business and Sales Mentor for coaches and consultants around the world and in many different industries. Aaron owns and operates three businesses, including a successful real estate investment company, which has provided him the financial freedom necessary to follow his passion. Aaron's passion is mentoring coaches and consultants in lead generation and sales so that they can rapidly grow a strong, six-figure practice.

Before Aaron jumped into entrepreneurship, he was a sales director and trainer with a Fortune 500 company. He won awards and broke sales, but he also lived beyond his means. He quickly went broke after parting ways with the company. Humiliated, depressed and defeated, Aaron reluctantly went on food stamps to feed his wife and four kids. Today, Aaron attributes his turnaround and success to his sales skills, which he says "took him from food stamps to freedom."

We're going to learn about the sales skills that took Aaron "from food stamps to freedom," Aaron's four-step process for imitating confidence in sales, and how Aaron provides values to the members of his Six-Figure Coaching Club.

You can also access this episode at http://goandgrowpodcast.com/053

Oct 5, 2016

Today's guest, Tom Schwab, is Founder of Interview Valet, a concierge-level podcast booking service. Tom helps small business owners, entrepreneurs and solo-prenuers get featured on leading podcasts that their prospects are already listening to. Then he shows them how to turn listeners into customers.

Tom is also the author of CONNECT: Grow Your Business as a Podcast Guest and the creator of the CONNECT Online Course. If you want to learn more about Interview Valet, receive free training for getting on your first podcast or download the checklist that Tom uses before every interview, head over to InterviewValet.com/GoAndGrow.

We're going to learn how Interview Valet validated the effectiveness of the service, how podcasts convert 25x better than blogs, and which Guinness World Record Tom is trying to set.

You can also access this episode at http://goandgrowpodcast.com/052

Sep 28, 2016

Today's guest, John Richards, has a ton of things going on. He’s a prolific angel investor and has invested in companies such as Omniture, Domo, FundersClub, and many others. John founded the Center for Entrepreneurship and Technology at Brigham Young University, and most recently co-founded Startup Ignition with his son to teach budding entrepreneurs what they need to know to launch a startup.

If Startup Ignition or the last name Richards sound familiar, that might be because I spoke with John’s son, Tyler Richards, in episode 40.

We're going to learn how the Lean Startup model helps angel investors find success, the role of higher education in entrepreneurship, and how Dynamic Equity can help co-founders in a growing startup avoid common points of conflict.

You can also access this episode at http://goandgrowpodcast.com/051

Sep 21, 2016

Today's guest, Saxon Baum, is Co-CEO and head of sales at WeVue, a Tampa, Florida based software company that helps bring organizational culture to life through the power of mobile photo and video sharing.

WeVue launched as a consumer product more than four years ago, while Saxon was going to school at the Miami University of Ohio. The idea was sharing cool, fun cultural events in a semi-private setting, before Instagram hashtags or Snapchat stories were a big thing. However, they had the same problem that most consumer applications have - they weren't making money.

WeVue was, however, being used by companies to record images and videos of their corporate events. Saxon and his partner transitioned the application into the B2B space, using concepts that are typically very popular in the consumer space to grow a revenue-generating business.

We're going to learn how WeVue transitioned from a consumer-level product to an enterprise-level product, how company culture can have a significant impact on revenue, and how Saxon plans to grow WeVue with a SaaS model.

You can also access this episode at http://goandgrowpodcast.com/050

Sep 14, 2016

Today's guest, Dave Schneider, is cofounder of Ninja Outreach, a new and innovative Blogger Outreach CRM. It's a way for marketers and small businesses to find bloggers and reach out to them for content marketing and influencer marketing purposes.

We're going to learn how Dave launched Ninja Outreach (with two co-founders he has never met), why good promotion is a key differentiator in a sea of web content, and how to effectively use split testing to grow business revenue.

You can also access this episode at http://goandgrowpodcast.com/049

Sep 7, 2016

Today's guest, Dayne Shuda, is Founder of GhostBlogWriters.com. Dayne’s first job out of school was as a catalog manager for a large footwear catalog. He then started blogging on the side and today, Ghost Blog Writers has about 50 remote team members writing for business blogs.

We're going to learn how Dayne started ghost writing for business blogs, why he quit his job to turn that into a business early, and how blogging can grow a business.

You can also access this episode at http://goandgrowpodcast.com/048

Aug 31, 2016

Today's guest, Greg Smith, is the Founder and CEO of Thinkific, a software platform that makes it easy to create, market and sell online courses.

Greg was working as a corporate lawyer for one of the largest law firms in the country when he launched an online course as a side project. He then left his law job to jump into online education and Thinkific full time. Since then, Greg and his team at Thinkific have helped thousands of coaches, authors, speakers, and companies create and sell their own online courses as a way to build their brands and their revenues.

If you want to try out Thinkific, or just check out some resources that will help you create and market an online course, head over to get.thinkific.com/goandgrow, where Greg is giving away $800 worth of premium training courses and a free month of the Thinkific Business Plan.

We're going to learn how Greg went from lawyer to entrepreneur, the process anyone can take to develop their nascent course idea into a well-structured curriculum, and steps even online marketing amateurs can take to grow your course (without spending any money).

You can also access this episode at http://goandgrowpodcast.com/047

Aug 24, 2016

Today's guest, Jon Haver, is Co-Owner of BrandBuilders.io, Owner of a few Amazon Private Labels, Founder of Listing Eagle Software, and Founder of AuthorityWebsiteIncome.com.

Jon is a 31-year-old husband, father, engineer, sports fan and huge geek. He has been pursuing an entrepreneurial lifestyle so that he can spend more time with his family, and for the last 8 years he has built up many businesses and a healthy passive income portfolio. Along the way, he has helped hundreds of others do the same!

We're going to learn how Jon turned his side hustle into his career over the past 8 years, how Fulfillment by Amazon businesses operate, and Jon's unique influencer marketing strategy.

You can also access this episode at http://goandgrowpodcast.com/046

Aug 17, 2016

Today's guest, Alejandro Cremades, is author of the best-selling book The Art of Startup Fundraising and currently leads the vision and execution for Onevest as its Co-Founder and Executive Chairman. The Onevest ecosystem supports founders and investors in building successful ventures from formation (via CoFoundersLab and now FounderDating) to financing (via 1000 Angels).

We're going to learn how Alejandro has grown one of the largest communities of entrepreneurs, early-stage startups and investors in the world; how to find the ideal co-founder; and strategies for growing your startup through every stage of funding.

You can also access this episode at http://goandgrowpodcast.com/045

Aug 10, 2016

Today's guest, Matt Miller, is Founder and President of School Spirit Vending, a business that helps schools and their clubs or organizations raise money more simply.

SSV does hassle-free, year-long fundraising and installs sticker machines at no cost to the schools. SSV now has machines in over 2,000 schools in more than 30 states, and they have raised over $4 million for education since its inception in 2007.

School Spirit Vending’s franchise model also provides a proven and profitable business system for professionals looking to develop secondary income streams.

Matt also has a special offer for anyone in the Go and Grow Gang looking to grow their passive income: his new ebook, Live Your Dreams: The Top 10 Reasons Why You Need to Own a Vending Business.

We're going to learn why Matt Miller started a vending business to make passive income, how franchising the business is facilitating impressive growth, and how Matt uses tools like podcasting to communicate with his franchise owners.

You can also access this episode at http://goandgrowpodcast.com/044

Aug 3, 2016

Today's guest is Kris Reid, CEO of Ardor Media Factory and Ardor SEO. Kris is also known as the Coolest Guy in SEO.

Back in the day, Kris was a Software Engineer who has worked across the world for variety of companies, from small tech startups to giant conglomerates like Visa. He took a hiatus from the corporate scene to backpack around the world, and during his tenure as a traveller, he learned the art of Search Engine Optimization (or SEO) and started developing tools to help people rank their websites, which became the genesis for Ardor Media Factory and Ardor SEO.

We're going to learn the basics of SEO, how to improve SEO for your websites, and tactics you can use for personal brand management.

Kris also has an offer for the Go and Grow audience! The first thing Ardor does for any customer is a comprehensive website audit. They look at every one of the 200 points that Google uses to rank websites – usually it comes out at 60-80 pages of analysis.

Follow this link, fill out the form and you will have a chance to win the free website audit.

You can also access this episode at http://goandgrowpodcast.com/043

Jul 27, 2016

Today's guest, Tucker Max, is co-founder and chairman of Book In A Box. If you're not familiar with Tucker, he has written three #1 NY Times bestsellers that have sold over 3 million copies worldwide. He is only the third writer (after Malcolm Gladwell and Michael Lewis) to ever have three books on the New York Times Nonfiction Best Seller List at one time.

We're going to learn about how Tucker Max successfully transitioned to an entrepreneurial lifestyle through constant messaging, about the launch of Book in a Box, and about the major overhaul they had to make within the company to grow.

You can also access this episode at http://goandgrowpodcast.com/042

Jul 20, 2016

Today's guest, Elizabeth Dukes, is Co-Founder and Chief Marketing Officer of iOffice, the fastest growing 100% SaaS integrated workplace management system platform and App Marketplace dedicated to facilities management. Elizabeth champions the use of SaaS technology to empower the workforce and create the most productive workplaces on earth.

We're going to learn how Elizabeth validated the need for an integrated workplace management system, built the iOffice App Marketplace and repeatedly achieved 20% growth year over year.

You can also access this episode at http://goandgrowpodcast.com/041

Jul 13, 2016

Today's guest, Tyler Richards, is Co-Founder and VP of DevMountain – a 12-week coding bootcamp that teaches entrepreneurs with no coding experience the skills developed in a typical 4-year degree – and Co-Founder of Startup Ignition.

Tyler successfully sold a dating software startup to a Microsoft-backed company in the summer of 2013 and he has brought that expertise to DevMountain, which sold to Capella Education Company in May of 2016 for $20 million.

We're going to learn how Tyler and his Co-Founders set up DevMountain in 2013, the growth hacking strategies he used to achieve early growth, and how they sold the company for $20 million to Capella Education Company after just three years. We'll also learn about Tyler's new project Startup Ignition, an eight-week bootcamp for entrepreneurial skills and launching startups, which he is creating in partnership with his father.

You can also access this episode at http://goandgrowpodcast.com/040

Jul 6, 2016

Today's guest, Andrew Guttormsen, is Head of Growth at Teachable, which is the easiest and most beautiful way to create and sell online courses.

When Andrew joined Teachable, the company was making about $10,000 per month in recurring revenue. Andrew implemented marketing strategies that increased monthly revenue to over $200,000 per month, in just under a year, and that number continues to grow.

We're going to learn how automating business processes can increase revenue, how businesses need to change as they scale, and tactics to make a goal-oriented growth strategy work for your business.

You can also access this episode at http://goandgrowpodcast.com/039

Jun 29, 2016

Today's guest, Scott Duffy, is an entrepreneur, business growth expert and Best-Selling Author of Launch!, a roadmap for building great companies.

He began his career working for best-selling author and speaker Tony Robbins and went on to work for several big media brands like CBS Sportsline, NBC Internet, and FOXSports.com. Next, he founded Smart Charter, an online booking tool for private aviation, which was acquired by Richard Branson’s Virgin Group.

Today, Scott’s mission is to help people live their dreams through entrepreneurship. He is currently the Founder and CEO of Content.Market and Special Project Editor of Launch @ Inc.com.

Scott tells us how to seize opportunity, how to turn a bad customer experience into a good business, and how to grow from failure.

You can also access this episode at http://goandgrowpodcast.com/038

Jun 22, 2016

Today's guest, Rick Rudman, is Chairman and CEO of Tracx, the leading social business cloud for building brands, driving new business and improving customer experience in the new social economy. While a lot of companies try to solve one problem related to social media, Tracx helps businesses with the full life cycle of social.

Prior to Tracx, Rick was the Chairman and CEO of Vocus, a leading provider of marketing and PR software. Rick founded Vocus in 1992 and, under his leadership, the company achieved over twenty years of 36% average annual growth, growing revenue from under $1M to over $180M, with over 1,500 employees in the US, Europe and Asia. Rick took the company public in 2005, and then sold Vocus to Cision for nearly half a billion dollars in 2014.

We're going to learn about balancing growth and profitability during the early stages of a business, when to seek out and spend venture capital, and how businesses are operating in the growing social media space and how Tracx fits in.

You can also access this episode at http://goandgrowpodcast.com/037

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