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Go and Grow Podcast - learn how entrepreneurs, startup founders, and industry leaders launch and grow products and companies

The Go and Grow Podcast is where you’ll learn from inspiring entrepreneurs and industry leaders about how they launched their companies, products, and campaigns and the marketing and growth tactics they used to increase users, revenues and profits. In each episode, I'll interview entrepreneurs, startup founders, and industry leaders about how they came up with their business or product idea, what they did to get it off the ground, and the marketing and growth strategies they used to grow.
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Go and Grow Podcast - learn how entrepreneurs, startup founders, and industry leaders launch and grow products and companies
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Now displaying: December, 2015
Dec 29, 2015

His mother was murdered when he was 8 years old. He couldn't hold down simple jobs. And he was homeless.

Yet our guest, Luis Congdon, overcame all of that to build his own podcasting business that now generates over $10,000 per month and continues to grow.

Luis Congdon is the creator of Podcaster’s Secret Weapon, the co-creator of Launch School, and the host of two super successful podcasts called Thriving Launch and Lasting Love Connection, and has built a growing business from podcasting.

Luis talks about how providing a lot of value first, then monetizing later, has helped him make lasting connections and build his business.

He highlights how he leverages LinkedIn and Facebook to forge strong communities.

He stresses how having an engaged audience - not necessarily a large one - is so important.

And he tells his moving story about the hurdles he has overcome to get to where he is now.

You can't miss this inspiring episode, so check it out now!

You can also access this episode at http://goandgrowpodcast.com/012

Dec 22, 2015

Our guest is Chris Blyth, Co-founder and Co-CEO of LIFT Digital, the makers of LIFT Session, an iPad app that makes training with top fitness professionals accessible to anyone, anywhere, anytime at an affordable price.

Chris talks about how he leveraged over 15 years of experience in the fitness industry to come up with the idea for LIFT.

He chats about how LIFT is shooting to become the largest fitness provider in the world.

And he highlights the importance of referrals in the growth of LIFT, and the awesome conversion and retention metrics he's been able to attain.

Check out this episode to learn how to Chris is disrupting a physical industry with technology!

You can also access this episode at http://goandgrowpodcast.com/011

Dec 15, 2015

Our guest is Ron Schmelzer, the Founder and Chief Event Wrangler of TechBreakfast, which is the largest monthly morning tech meetup in the nation, with over 14,000 members across Baltimore, Washington DC, New York, Boston, Austin, Silicon Valley, and more.

Ron talks about how TechBreakfast was born out of him not knowing anyone in the Baltimore startup community after moving there from Boston, and how important community is to startup success.

He highlights his past experiences of growing very different types of companies and how he's applying those learnings to growing TechBreakfast.

Ron's enthusiasm is infectious and it really comes through in this conversation. Check it out!

You can also access this episode at http://goandgrowpodcast.com/010

Dec 8, 2015

Our guest for today's episode is Chris Dessi, Founder and CEO of Silverback Social, personal branding expert, author, and keynote speaker.

Chris talks about how important building your personal brand is, and how getting fired from Buddy Media for no reason led him to evaluate what he wanted from his career and start building his brand.

He talks about his two new books - Remarkable You: Build a Personal Brand and Take Charge of Your Career and Just Like You: 24 Interviews of Ordinary People Who've Achieved Extraordinary Success - and how they can help you realize your superpower and reach your potential.

And he tells us amazingly inspiring stories about the tremendous influence his father, who passed away from ALS, has had on his life and career.

This conversation literally brought tears to my eyes, so don't miss it.

You can also access this episode at http://goandgrowpodcast.com/009.

Dec 1, 2015

Our guest for today's episode is Alex Parent, Customer Acquisition Manager at Framebridge and former Senior Paid Advertising Manager at Social Tables.

Alex reveals what he's learned running paid advertising campaigns for two startups.

He talks about how he used Twitter to garner business-to-business (B2B) leads and decrease cost per lead for Social Tables, how he tests ad copy and images, the importance of segmented audiences when running campaigns, how he leveraged retargeting campaigns, the difference between B2B and B2C (business-to-consumer) marketing, and the importance of testing.

If you currently run paid campaigns, or are thinking about starting, you have to listen to what Alex has to say.

You can also access this episode at http://goandgrowpodcast.com/008

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